Double Think Episodes

Double Think is a conversational series focused on persuasive communications across the spectrum, from government propaganda to local commercials for used car dealers.

We talk with creative directors, cultural theorists, political power brokers, and everything in-between.

#7: The Death of a Millennial Brand with Eugene Healey

What aesthetics and ideas defined the branded propaganda targeting millennials in the 2010s, and why do they increasingly fail to resonate with Gen Z audiences?
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#6: Howard Gossage: 20th Century Master of Propaganda with Justin Oberman

San Francisco ad man Howard Gossage's work in both consumer marketing and advocacy messaging was brilliant.
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#5: Abortion Messaging in Post-Dobbs America with Amelia Bonow

Liberal “pro choice” messaging has historically conceded the moral high ground.
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#4: Luigi Mangione, Trump and the Art of Cultural Disruption with David Shields

David Shields joins us to dissect the brutal reality of politics as performance.
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#3: Nuance has a PR Problem

Unpacking how the Culture War feeds on emotional shortcuts, and more.
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#2: The Art / Propaganda Spectrum

Is art propaganda? Is propaganda art? A free flowing conversation about a spectrum that exists between the two.
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#1: Narratives of the US Election

Malcolm and Josh revisit the “vibe shift” of the US election when President Biden dropped.
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